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Tuesday, August 17, 2004

2much.net Takes Terms Of Service Seriously

(Montreal) August 16, 2004 - In a recent and controversial move, 2much.net pulled the plug on one of its adult video chat sites in order to evoke a response from its webmaster.

Mark Prince, founder and CEO of 2much said, "I was too trusting. We were supposed to have a terms of service agreement signed long ago. But they kept putting it off. And the alarm bells didn’t start until someone at 2much started looking into it."

According to 2much Media & Communications’ Greg Jones, “What we didn’t know was the site in question was breaking every term in the agreement, every rule in the book.”

From spam to extreme false advertisement, non-disclosure of revenue and non-payment of fees, as well as fraudulent affiliate programs and misrepresentation to customers, Jones claims, “they flat-out refused to pay their affiliates. They thought they could get away with it as long as they didn’t sign the contract, I guess.”

2much has been in the adult internet business since 1997, Prince said. "We know first-hand the value of affiliates and webmasters, and making sure they're paid on time every time. "

Jones came across suspiciously large amounts of traffic for the site, as well as photos featuring one of the chat hostesses from LiveCamNetwork.com, another 2much site.

“LiveCamNetwork is our model site, the one we use to exemplify the software to potential customers,” said Prince. “So of course I would have known about their acquiring rights to the photos.”

It didn’t take long before Jones and Prince discovered the rest.

“We stopped their billing, first,” Jones said. “Issued a cease and desist, and were ignored.”

2much, which also hosts its clientele, shut down the site.

“Basically we’re not talking more about it because we’re considering legal action,” said Prince.

Jones added, “We’re not competing with the big guys like iFriends on their level. We have to deal in quality as much for our services as our video and audio streams. It’s that simple. If there’s a flaw there, then we don’t live up to our own standards.”

2much has also emphasized its commitment to dealing only with service providers, such as CCBill and MCI, which agree with their terms of service.

“We look out for the end-users, the customers of our customers,” Prince ended by saying. “The consumer is the one who suffers the consequences of unethical business in the end. It’s happened to everyone, right? I want to ensure we’re a success by making sure people get what they pay for.”

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